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Alberto Regis's avatar

Thanks- interesting

I work in ABM. We are used to priorizations (accounts and buyer persona/ decision makers) to work effectively

But it is never enough 😅

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Carol Grant's avatar

I've used allocation models to manage my own resource of time as an IC and have applied a similar approach to aligning budget with priorities. Where I have struggled is the right amount of priorities to have on the list for allocation. I like no more than three important priorities that need to happen in the next 12 to 18 months to achieve more immediate goals. For initiatives that may impact longer term outcomes beyond 18 months add no more than 2 more. But if there is a max number not to cross before impact is diminished I'd love to hear that theory. Helpful article.

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Maurice's avatar

Great article. I like the allocation table. Simple, yet powerful and measurable. We all need to balance exploration and exploitation for sustainable success.

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