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Stop Guessing What Content to Create
Practical templates for mapping what to build and why
Feb 25
•
Carilu Dietrich
18
1
1
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How to Go Viral on LinkedIn: A Year in Review
Dec 18, 2024
•
Carilu Dietrich
254
12
11
Elevate Your Marketing Dashboard: How to Impress the CEO, CRO, and CFO
Apr 3, 2024
•
Carilu Dietrich
188
9
12
Communicating Marketing Strategy: Plan-on-a-Page, Integrated Campaign and Budget Templates
Jan 23, 2025
•
Carilu Dietrich
116
5
4
SEO Is Tanking. How to Win With AEO / GEO
Sep 25, 2025
•
Carilu Dietrich
19
3
2
Recent posts
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The Missing Variable in Most Content Strategies
Planning content effectively in an AI-saturated world
Feb 19
•
Carilu Dietrich
13
1
1
CMO Strategy: Surviving the Business Unit Reorg
What breaks, what works, and what to do first
Feb 5
•
Carilu Dietrich
16
7
How AI is Changing Marketing Attribution
Deep dive into new capabilities, new visualization and new insights (with screenshots!)
Jan 28
•
Carilu Dietrich
,
Alex Bauer
, and
Mada Seghete
38
4
7
Where Did 2026 B2B Marketing Budgets Actually Land?
Informed guesstimates from dozens of CMO conversations
Jan 22
•
Carilu Dietrich
12
1
How to Measure Brand’s Impact on B2B Pipeline
Why attribution fails, and incrementality makes brand defensible
Jan 14
•
Carilu Dietrich
and
Pranav Piyush
30
7
3
AI Creativity Hack: Temperature
Tell your AI to wear a tux—or show up in glitter and combat boots
Jan 8
•
Carilu Dietrich
9
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Hypergrowth Leadership
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